Lively’s career has progressed at a quick pace since the rapper had decided to put his heart and soul into his work. The ultimate motivational burst came after his dad had been diagnosed with cancer for the second time. Being faced with the hardship and limits that life can put on you, Lively decided to use the bad news as a reason to fight for his own endeavours. He explains: “It was a big wake-up call and I decided then that if I’m going to make a career out of this I had to commit myself fully from that point on.” His determination has paid off quickly. The rapper’s first EP, which was released in April 2015, turned out to be a massive success on itunes without the help of any major promotional campaigns.